Spring Has Sprung - Limoneira Introduces Lemon Misfits™
Grown to be Juicy - Approved by Mother Nature
"The misfit label is a tongue-in-cheek reference to their having a little scarring from wind in the orchards," continued Carter. "We're playing on this fact by identifying them as orchard outcasts with great personalities. After all, we all know that beauty is only skin deep."
Lemon Misfits™ come in a variety of sizes and packaging/pallet
configurations. "As the largest vertically integrated lemon provider in
the U.S., we have the ability to create programs for our customers more
easily than others," said
Consumers can juice up Lemon Misfits™ for a variety of family occasions and Misfit Madness Recipes will be featured on Limoneira's website and through Limoneira's global opinion leader network and social media bloggers. Retailers can receive Lemon Misfit™ point-of-sale material for their stores.
About Limoneira:
Media Contact:
805-525-5541
ext. 256
jchamberlain@limoneira.com
or
Director of Global Sales
805-525-5541 ext. 233
jcarter@limoneira.com
or
Investor
Contact:
ICR
Partner
646-277-1254
Source:
News Provided by Acquire Media